Jun 22, 1998

Mahesh Yogi's Maharishi Group launches India's first spiritual channel

Spiritual channel

Mahesh Yogi's Maharishi Group launches India's first spiritual channel
Namrata Joshi  June 22, 1998 | UPDATED 13:27 IST
It promises to be "a new light of heaven on earth" that will bring back Vedic civilisation. Actually, it's yet another new channel to hit Indian skies. The country's first spiritual channel, Maharishi Channel, comes from Mahesh Yogi's Maharishi Group.

Riding on PanAMSat4, the free-to-air channel covers entire Asia and Europe and parts of Australia and Africa. Though initially it'll be a three-hour evening telecast, it aims to go round-the-clock.

The programmes will be produced in and uplinked from Holland. And the channel's aim? "To suggest solutions to all the current problems through Vedic knowledge," says a spokesperson. The channel will also offer courses in Vedic knowledge conducted by the Bhopal-based Maharishi Mahesh Yogi Vedic Vishwavidyalaya.

The channel hopes that a lot of believers will tune in. Question is whether the advertisers will follow suit.


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